This media wall was designed for the Spring Carnival event at Eagle Farm Racecourse. The goal was to create a visually engaging backdrop that captured the freshness and vibrancy of spring while maintaining versatility for use throughout the year.

The phrase “Stop & Smell the Roses” was chosen for its timeless appeal it evokes a sense of mindfulness, beauty, and appreciation that aligns with the atmosphere of the racecourse beyond just the spring season. The design features soft, layered floral illustrations in a palette of blush, mauve, and deep rose tones, balanced by watercolor textures and subtle gradients to create a sense of movement and depth.

This composition provides an elegant, photo-friendly backdrop suitable for a range of events, from racing days to social gatherings. The result is a refined yet adaptable design that enhances the venue’s ambience while encouraging visitors to pause and enjoy the moment.